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SuperParents instructors Colin (left) and Dragan (right) |
SuperParents the parenting blog was really a business concept in disguise.
From when it started in 2009, I wanted to develop a SuperParents online portal for parents bringing together innovative products and local services to help parents stretched between young children and adult dependents. Of course, that was the idea. In reality, I found myself sucked into the blog trying to come up with 5 or more articles each week, looking for guest posters, dealing with marketing requests, and trying to develop my online network.
Of course, the excuse was that all that blogging work was really a subversive marketing strategy, and in the end I would be able to reach out to my numerous blogging friends to come to my aid in spreading the SuperParents brand.
Unfortunately, the wordpress software I was using to blog was brought down 5 times by viruses through 2011. You won't believe how difficult it was to bring the site back up after each time. I was caught between the pain of restoring a trojan hit site, and after I had it up and running then dealing with a live blog constantly needing to be fed.
The decision to bring down the site was a hard one to make, but it also meant a trip back to the drawing board. While SuperParents was silent for most of 2012, it was flexing its muscles offline. Through talks I had with other members of a national martial art association I belonged to, we knew that SuperParents was far from over.
Several of us instructors were looking at the range of expertise we had, and it didn't take us too long before we decided that SuperParents would be the company to deal with the issues of empowerment and victimisation in the community. Namely pushing an anti-bully campaign for schools, parents, and children, but also offering other services that few others could really deliver as well as we could.
So between coffee sessions, SuperParents was reborn. Or should I say it's all grown up, with a much heavier purpose than before!
This November 2012, SuperParents went live with a bang. We've done a parenting workshop focusing on building resilience for children, had an interview with 92.9 fm, conducted a women self defence course, ran our 'Core 1' Anti-bully course for children, scheduled some public speaking gigs, and have been really active through our social media channels.
Of course, it's only the tip of the iceberg - and we need to reach out to many more people before the company can break even. I ask for all of you who understand the disastrous effects of victimisation to help support our efforts. Give us a
shout out, or
subscribe to our updates. The minimum is to visit our website at
www.SuperParents.com.au and understand what we're talking about and the options available to you or your loved ones.
Looking forward to chatting more.
Cheers,
Colin
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The Associate Woman |
The WA 6000 Daily |
The Anti-Bully Paper |
SuperParents on FB
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